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Accounting professors find social media improves stock liquidity: interview

ACCOUNTING professors at the Ross School of Business at the University of Michigan recently published a study with a rather startling finding — using social media like Twitter can help companies overcome a lack of media and sell-side analyst coverage and improve liquidity for their stock. The study, which we reported in June, has received [...]
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Source: http://www.21webir.com/blog/accounting-professors-find-social-media-improves-stock-liquidity-interview/

 
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